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Adidas is a German'based sports goods company. Adidas is now part of the Adidas Grou, which consists of the core Adidas brand as well as Reebok, Taylormade-adidas, and Rockport. Today the company manufactures sneakers as well as other sports apparel. Today Adidas is Europe's largest sportswear manufacturer and the second largest sportswear manufacturer in the world.
Brand History
Adidas's origins date back to the 1920s when brothers Adolph and Rudolf Dassler began selling training shoes in Herzogenaurach, Germany. The brothers success grew, and their atheletic shoes became well-known and well-regarded. The Dassler brand operated for some time, but finally split up due to an argument between the brothers. After the split the pair went on to start two of the most iconic brands in the athletic industry, with Rudolph forming Puma, and Adolph founding Adidas. Read more...